Lynda Koster

Lynda Koster

Lynda is the co-founder and managing partner at Growthential, a New York City-based firm dedicated to equipping business and marketing leaders with innovative strategies and actionable plans that drive growth. She has played a pivotal role in shaping business landscapes, notably as the head of marketing operations and technology for North America at PayPal. Her expertise extends to positions at globally recognized agencies such as J. Walter Thompson Global, FCB and others, demonstrating her ability to develop integrated brand experiences and business strategies that resonate across diverse industries. Partnering with clients like United Healthcare, Disney, Prudential, Verizon, and Bank of America, Lynda has proven her capability to drive measurable business results. Her acumen has made her a trusted advisor and a key figure in guiding today's senior executives toward a balance of immediate results and long-term growth. Lynda's insights extend to speaking engagements on grounded, strategy-led generative AI initiatives and advising select emerging health and wellness startups, highlighting her commitment to innovative and sustainable business growth.

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Cripto para asesores: IA, una herramienta estratégica para empresas financieras
Lynda Koster de Growthential destaca la importancia de adoptar e integrar estratégicamente la IA generativa en los negocios, especialmente en el asesoramiento financiero, para...
(Growtika/Unsplash)
(Growtika/Unsplash)
Cripto per consulenti: l'intelligenza artificiale, uno strumento strategico per le società finanziarie
Lynda Koster di Growthential sottolinea l'importanza di adottare e integrare strategicamente l'intelligenza artificiale generativa nel mondo degli affari, in particolare nella...
(Growtika/Unsplash)
(Growtika/Unsplash)
Crypto for Advisors: AI, isang Strategic Tool para sa Financial Firms
Itinatampok ni Lynda Koster mula sa Growthential ang kahalagahan ng madiskarteng paggamit at pagsasama ng generative AI sa negosyo, lalo na sa pagpapayo sa pananalapi, upang m...
(Growtika/Unsplash)
(Growtika/Unsplash)
Cripto para consultores: IA, uma ferramenta estratégica para empresas financeiras
Lynda Koster, da Growthential, destaca a importância de adotar e integrar estrategicamente a IA generativa nos negócios, especialmente na consultoria financeira, para navegar...
(Growtika/Unsplash)
(Growtika/Unsplash)
Crypto for Advisors: AI, a Strategic Tool for Financial Firms
Lynda Koster from Growthential highlights the importance of strategically adopting and integrating generative AI in business, especially in financial advising, to navigate the...
(Growtika/Unsplash)
(Growtika/Unsplash)
Crypto for Advisors : l’IA, un outil stratégique pour les sociétés financières
Lynda Koster de Growthential souligne l'importance d'adopter et d'intégrer stratégiquement l'IA générative dans les entreprises, en particulier dans le conseil financier, pour...
(Growtika/Unsplash)