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salesforce

Polygon Partners With Salesforce for NFT-Based Loyalty Program

Salesforce partnership with the blockchain platform marks another major company’s investment into customer engagement initiatives using Web3 technologies.

By Elizabeth Napolitano

Mar 17, 2023 at 10:58 p.m. UTC

Mar 17, 2023

PolygonSalesforceNFTEthereumlayer 2

Salesforce Taps Into NFTs Through Suite of New Web3 Products

The cloud services giant is helping companies integrate NFTs to deepen their relationships with customers.

By Cam Thompson

Mar 15, 2023 at 9:44 p.m. UTC

Mar 15, 2023

Web3NFTSalesforcecrm

Web3 and the Playbook to Rebuild Trust, With Marc Mathieu, Co-Founder of the Web3 Studio at Salesforce

Marc Mathieu not only is the co-founder of the Web3 Studio at Salesforce but previously was chief marketing officer at Samsung Americas. His unique and provocative approach to a Web3 strategy should be a must listen for all marketers.

By Sam Ewen Avery Akkineni

Jan 16, 2023 at 10:00 a.m. UTC

Jan 16, 2023

PodcastGeneration CSalesforce

Business

Dapps

Cere Network Raises $1.5M More to Bring Its 'Decentralized Salesforce' to Polkadot

Binance-backed Cere Network has raised another $1.5 million to become a decentralized version of Salesforce.

By William Foxley

Dec 23, 2020 at 2:00 p.m. UTC

Dec 23, 2020

dappsPolkadotSalesforceBase Layers

Business

Supply chain

When Lambo? Crypto's Favorite Automaker to Track Cars on Salesforce Blockchain

Automobili Lamborghini, the manufacturer of the most craved sports cars in crypto, will trial blockchain tech in its supply chain operations.

By Anna Baydakova

Nov 19, 2019 at 1:00 p.m. UTC

Nov 19, 2019

Supply ChainSalesforce

Tech

Identity

Microsoft, Salesforce Join Hyperledger Enterprise Blockchain Consortium

Microsoft and Salesforce have joined Hyperledger, lending their enterprise software heft to the DLT consortium.

By Anna Baydakova

Jun 18, 2019 at 12:00 p.m. UTC

Jun 18, 2019

IdentityMicrosoftHyperledgerDistributed Ledger TechnologySalesforceEnterprise Blockchainbusiness newsTechnology News

Markets

Blockchain

Cloud Giant Salesforce Unveils First Blockchain Product for Business

Salesforce announces its first blockchain partners including Arizona State University. The product will add blockchain to its popular CRM products.

By Anna Baydakova

May 29, 2019 at 5:01 p.m. UTC

May 29, 2019

BlockchainNewsSalesforce

Markets

Spam

Salesforce Wins Patent Tackling Email Spam With Blockchain

Salesforce has won a patent outlining how a blockchain-based platform can be used to prevent spam or other unwanted emails from hitting inboxes.

By Nikhilesh De

Nov 7, 2018 at 12:00 p.m. UTC

Nov 7, 2018

SpamNewsPatentsSalesforcebusiness news

Markets

News

Salesforce Among 12 New Members to Join Blockchain Research Institute

Canadian government-backed Blockchain Research Institute announced the addition of 12 new members today, including cloud computing company Salesforce.

By Annaliese Milano

Apr 25, 2018 at 6:00 a.m. UTC

Apr 25, 2018

NewsDistributed Ledger TechnologyBlockchain Research InstituteSalesforceTechnology News