Oct 20, 2023

Tracking changes in the viewership and subscriber base of popular crypto-related YouTube channels can offer insights into retail investor sentiment and impending market trends, according to data tracked by Delphi Digital.

Video transcript

The chart of the day is brought to you by crypto dot com. The world's fastest growing crypto app. All right, let's take a look at the chart of the day. Crypto Research firm Delphi Digital says tracking changes in the viewership and subscriber base of popular crypto related youtube channels can offer insights into retail investor sentiment and impending market trends that attract by Delphi shows that metrics from popular channels like the Moon Bit Boy Crypto. Ivan on tech and others have historically mimicked the crypto boom bust cycles. This chart shows the weekly gain in subscriber count and viewership for the moon. And Ivan on tech peaked in early 2021 as Bitcoin reached its first milestone above $60,000 before retreating back down to 30 Bitcoin bounced back to a new all time high of $69,000 in November 2021 but failed to bring new business to the two channels. In the following year, the weekly gain in viewership subscriber count followed the bearish broader market trend. Meanwhile, Bitcoin's year to date gain of over 70% has yet to boost both channels subscriber base and viewership. It's a sign the general population is still sitting on the sideline hung over from last year's brutal bear market. That's it for today's chart of the day. I'm Jen San Asi. We'll see you next time to unpack more of the data behind top news stories.

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