May 9, 2024

Michael Bouhanna, Vice-President and Head of Digital Art and NFTs at Sotheby’s, answers five rapid-fire questions from CoinDesk including how blockchain technology can change the history of art, his NFT genesis story, and the biggest challenge when it comes to the adoption of NFT art.

Video transcript

Why do you think Blockchain technology is such a milestone for digital art we've seen in the past, in the history of fact, innovations, it can be societal, the religion, uh industrialization has impacted the historian of fact, the same way, I think Blockchain technology should impact the history of fact. How many NFTS do you? The good question would be how many good digital works or NFTS I own? And that's not enough. What's the biggest challenge when it comes to the adoption of NFT art? How do you actually enjoy the art? What recent NFT auction was the most exciting for you when we sold? Admit uh Ringer for more than 6 million in a live sale with the auctioneer. How did you get into NFTS? I've got two NFTS. Uh We have a friend who is one of the top artists actually in the space who wrote. It's Robertis who wrote a Tian book on The Story of NFTS. And uh we worked together at sods a few years back.

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