Sports

(Josephine Gasser/Unsplash, modified by CoinDesk)
The Australian Open Goes Full Web3
January’s tennis grand slam shows how brands can embrace the metaverse for increased fan engagement.
(Josephine Gasser/Unsplash, modified by CoinDesk)

(Damon Nofar/Pixabay)
Fan Token Project Chiliz Sets Up $50M Incubator Backed by Jump Crypto
Chiliz Labs will invest in early-stage Web3 projects in the sports and other entertainment sectors that will build on the layer 1 blockchain.
(Damon Nofar/Pixabay)

Super Bowl LVII: Kansas City Chiefs, the Philadelphia Eagles and no crypto ads (Peter Casey/Getty Images)
I’m Glad There Are No Crypto Super Bowl Ads: Here’s Why
Sportswashing and crypto company hubris are no longer in play this year. And that's a good thing.
Super Bowl LVII: Kansas City Chiefs, the Philadelphia Eagles and no crypto ads (Peter Casey/Getty Images)

(NFL Rivals)
NFL Rivals Game Adds QBs Hurts, Mahomes to NFT Lineup Ahead of Super Bowl
Web3 gaming studio Mythical Games is capitalizing on the rivalry between the Philadelphia Eagles and Kansas City Chiefs by rolling out 22 new NFTs of players from the football...
(NFL Rivals)

Last year's Super Bowl ads included one from FTX featuring Larry David (dentsuMB/FTX)
Crypto Super Bowl Advertising Will Be Absent This Year
It's a notable change from last year's National Football League championship, where crypto ads were so prevalent the event was dubbed the "Crypto Bowl."
Last year's Super Bowl ads included one from FTX featuring Larry David (dentsuMB/FTX)

(Shutterstock)
Premier League Inks Deal With Digital Trading Card Platform Sorare
The English soccer league has been considering a partnership with a crypto platform to expand its NFT offerings since 2021.
(Shutterstock)

Fanatics founder and Executive Chairman Michael Rubin (Leon Bennett/Getty Images)
Fanatics Selling Its 60% Stake in Sports NFT Firm Candy Digital: Report
The sports merchandiser is selling its interest to an investor group led by Michael Novogratz’s Galaxy Digital, according to CNBC.
Fanatics founder and Executive Chairman Michael Rubin (Leon Bennett/Getty Images)

Rafael Nadal at the Australian Open (George Sal/TENNIS AUSTRALIA)
Australian Open Adds NounsDAO Collaboration Ahead of Second Web3 Activation
The famed tennis tournament is teaming up with NounsDAO, OnCyber and Vayner Sports Pass ahead of its second ArtBall NFT release.
Rafael Nadal at the Australian Open (George Sal/TENNIS AUSTRALIA)

Saudia Arabia squad poses for team photo during the FIFA World Cup Qatar 2022 (Heuler Andrey/Eurasia Sport Images/Getty Images)
Saudi Arabia’s NFT Collection Soars After Unexpected Soccer Win Against Argentina
Argentina's fan token, on the other hand, slid 21% following the team's loss on Monday.
Saudia Arabia squad poses for team photo during the FIFA World Cup Qatar 2022 (Heuler Andrey/Eurasia Sport Images/Getty Images)

The 2022 World Cup begins Sunday in Qatar. (David Ramos/Getty Images)
Sports Fan Tokens Rally Ahead of FIFA World Cup, Defying Crypto Market Gloom
Socios.com’s CHZ jumped 11% in a day, while fan tokens of national soccer teams of Portugal and Argentina are up 50% and 28%, respectively, amid mounting anticipation for the...
The 2022 World Cup begins Sunday in Qatar. (David Ramos/Getty Images)