Marketing

Video

Spencer dinwiddie

Influencer Insights on New-Age Marketing and How to Grow a Brand Online

Influencers and entrepreneurs Sabrina Sadeghian (4AM Skin) and Nicole Shiraz (Nalia Swim) explain to “New Money” hosts Spencer Dinwiddie and Solo Ceesay how they utilized the internet to grow their brands, discussing what marketing looks like in the age of social media.

By CoinDesk Staff

Sponsored

Jan 27, 2022 at 2:02 p.m. UTC

Jan 27, 2022

Spencer DinwiddieTikTokcdtvSocial MediaSolo CeesayNewMoney_ClipMarketingSabrina Sadeghian4AM SkinNicole Shiraz

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Video

Crypto exchange

Crypto.com CEO Acknowledges 400 Customer Accounts Were Hacked

The CEO of Singapore-based centralized crypto exchange Crypto.com, Kris Marszalek, confirmed Wednesday 400 accounts were hacked earlier this week. “The Hash” team discusses the potential repercussions for Crypto.com amid a marketing blitz and what this could mean for the future of decentralized exchanges.

By CoinDesk Staff

Sponsored

Jan 20, 2022 at 8:08 p.m. UTC

Jan 20, 2022

Crypto ExchangecdtvHash clipCrypto.comKris MarszalekHackMarketing

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Finance

Opinion

Note to Brands: Crypto Isn’t Funny Money. It’s Community

How marketers can engage with crypto folk (and how not to).

By Sam Ewen

Sponsored

Nov 30, 2021 at 8:52 p.m. UTC

Nov 30, 2021

OpinionMarketingNFTs

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Finance

Coinbase

Coinbase Names Former Facebook Executive as CMO

Kate Rouch spent more than a decade at the social media giant.

By James Rubin

Sponsored

Aug 26, 2021 at 7:38 p.m. UTC

Aug 26, 2021

CoinbaseHiringMarketingExecutive Appointments

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Markets

Marketing

Crypto Has a Marketing Issue

There’s a troubling cultural trend around cryptocurrency, one that encourages retail investors to “ape into” the market in search of riches.

By Daniel Kuhn

Sponsored

Jul 8, 2021 at 4:59 p.m. UTC

Jul 8, 2021

MarketingOpinioncryptocurrenciesRetail InvestorsNewslettersThe Node

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Finance

Marketing

No Joke: Chipotle to Give Away $200K in Free Burritos and Bitcoin on April 1

The promotion was inspired by the former Ripple exec who lost the password to his bitcoin-filled hard drive.

By Tanzeel Akhtar

Sponsored

Mar 31, 2021 at 5:58 p.m. UTC

Mar 31, 2021

MarketingFoodChipotle

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Finance

Trezor

Crypto Influencers Are Following the Beauty Playbook – Even if They Don't Know It

Here's how influencer marketing drives the crypto industry – especially for product sales like hardware wallets and debit cards.

By Leigh Cuen

Sponsored

Jun 1, 2020 at 10:00 a.m. UTC

Jun 1, 2020

TrezorMarketingYouTubeBitcoinbitcoin walletCryptoSpencer Dinwiddiemichelle-phaninfluencerinstagram

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Markets

Uk

Brexit Divorce Is Advertising Opportunity for Crypto Firms

As the United Kingdom left the European Union this week, the Paris-based hardware provider Ledger and Vienna-based exchange Bitpanda made their thoughts known on the theme of “Brexit.”

By Daniel Kuhn

Sponsored

Feb 2, 2020 at 9:00 a.m. UTC

Feb 2, 2020

UKMarketingLedgerBrexitBitpanda

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Markets

Subfeatured

Airdrops Are a Marketing Ploy (And That's OK)

A currency is nothing if not widely used, and that can't be achieved unless people make some cost-incurring effort to encourage widespread usage.

By Michael J. Casey

Sponsored

Nov 12, 2018 at 9:00 a.m. UTC

Nov 12, 2018

SubfeaturedMarketingAirdropsToken EconomyStellar LumensFeatures

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Markets

Email

Email Service MailChimp to Block ICO, Crypto Marketing

Email distribution company MailChimp will bar marketing campaigns for cryptocurrencies and initial coin offerings next month.

By Nikhilesh De

Sponsored

Mar 29, 2018 at 7:32 p.m. UTC

Mar 29, 2018

EmailMarketingNewsICOMailchimp

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