LIVEEN is a blockchain-based data exchange ecosystem that offers to the participants rewards for valuable data. The LIVEEN platform has different categories, Donation, Advertisement, Data Transaction. The Donation category allows users to donate a certain amount to benefactors that provide valuable data to the query listed by the user. Through the LIVEEN query words, advertisers exhibit advertisements to specific users. Finally, the data transaction is when the participants trade personal data or produced data for a fee to those who need it.

The coin used within the LIVEEN network is VEEN. VEEN is an Ethereum-based ERC-20 acting as a donation, reward, transaction and payment method within the LIVEEN platform.