The UOP, as a global open platform, is designed to create value for each and every entity in the music industry. This value will be created in many ways, whether by empowering record labels with geographic consumption data to more selectively plan artist tours, or PROs learning where they should distribute the black box money.

The UOP Token is the main currency for the Utopia Open Platform, ensuring settlements are processed properly and committed to the ledger authentically. Based on the extension of the ecosystem, the protocol will evolve along. In due course, when the market matures, Utopia Genesis Foundation wants the token to be the base for the whole music ecosystem, with the end-goal being: One play, one pay.