You42 is a social entertainment platform designed around the crypto/blockchain ecosystem. It allows content creators to engage with fans in a unique manner and bringing together games, music, video, sports, news, and more in one central social space.

The U42 token is an ERC20 token based on the Ethereum blockchain. It will be used to purchase advertising in a per-use or per-display model based on a rate set by the platform at the time of purchase.