Kuende is a blockchain-based social media ecosystem that mixes real-world games with online features to provide help to the preservation of the real-life interaction. The Kuende base is the real world challenges that involve physical socialization, entertainment, personal development, and Philanthropic games. The real-world challenges are available at the Kuende platform where users can choose to participate in the different challenges.

The KUE token is an Ethereum-based ERC20 utility token used as a payment method and reward within the Kuende network.