Bidooh is an end-to-end solution that makes digital billboard advertising simple and accessible to all. Any advertiser can simply download the Bidooh app (or visit the Bidooh portal), create an advert, choose a location, set a budget and press the Publish button. Their advert then goes through a lightning-fast approval process and is uploaded to their selected screen in real-time.

The DOOH token will allow advertisers, media agencies and network owners to buy space on the Bidooh platform in real-time without the need for fiat payments.