CEEK VR is a hardware and software developer and distributor of Virtual Reality experiences. It provides several channels of VR content using the CEEK Virtual Reality Platform and its patented headsets. CEEK is now extending the reach of events to a global audience, allowing entertainers to sell digital tickets and merchandise for a VR-based experience. CEEK allows artists to use Celeberity Coin Mint, where unique custom tokens are created as event tickets.

The CEEK token is an ERC20 token based on Ethereum and acts as an incentive layer where users can earn tokens by minting Celebrity Coins, creting digital merchandise and creating curated "CEEKER demand" lists.