B stands for Bit, the smallest unit of the information world. It also represents the blockchain technology and digital assets with Bitcoin being the most notable. W has two meanings, one is “World”, which represents BW’s vision to create a diverse and self-governing community through production, appreciation and circulation of digital assets; the other is “Wealth”, which represents BW's hope to share development achievements with platform users and investors through innovative business models, leading technologies, and participation of global communities.

Bit World Token (BWB) is the token created by the BW Exchange.

Although 'BWB' was the ticker assigned at the deployment of the Bit World Token's smart contract, it is already in use by another asset that has a larger market presence and higher trading volume on major exchanges. Due to this pre-existing association and to avoid confusion in the marketplace, the alternative ticker 'BITWORLD' has been adopted for this token. This designation is specifically used to ensure that assets are distinctly identified.