$0.26160000
24H %
5.71%
24H Low
$0.24747000
24H High
$0.26590000
DownloadIcon
TO

Linear
Log

About Basic Attention Token

Sector

Culture & Entertaiment


Industry Group

Media


Industry

Social



The Basic Attention Token price is $0.26, a change of 5.71% over the past 24 hours as of 1:07 p.m. The recent price action in Basic Attention Token left the tokens market capitalization at $392,400,000.00. So far this year, Basic Attention Token has a change of 54.87%. Basic Attention Token is classified as a Culture & Entertaiment under CoinDesks Digital Asset Classification Standard (DACS).


Built on top of the Ethereum blockchain, Basic Attention Token (BAT) is a utility token used by digital marketers to pay for ads on the Brave browser, a privacy-focused competitor of Google’s Chrome and Mozilla’s Firefox. Unlike many web browsers, Brave blocks ads and tracking by default; however, users who wish to see ads can choose to join a program that pays them in BAT for viewing them.

Ads served up by Brave are from trusted partners, and a user’s browsing history or preferences are never made available publicly.

BAT price

BAT launched in 2017 to remedy problems it saw with digital advertising, namely the privacy violations of users, the declining revenue of traditional publishers and the inability of advertisers to assess the effectiveness of their ads.

Unlike most other cryptocurrencies that gradually release new tokens into circulation over time, all 1.5 billion BAT tokens (its entire supply) were created during its launch. One billion BAT tokens were sold in an initial coin offering (ICO) that sold out in under 30 seconds and raised $35 million (156,250 ETH, at the time). Some 200 million BAT tokens were set aside for Brave’s staff, and the remaining 300 million BAT were allocated to a “user growth pool.” This pool provides tokens for “BAT grants;” free tokens given to new users when they download the Brave browser so they can get started without having to part with their own money.

BAT serves as the exclusive payment token for the Brave browser. Advertisers are required to purchase ad space using BAT, users receive BAT for viewing adverts and can also tip their favorite content creators using the token.

On April 9, 2021, BAT price hit an all-time high of $1.65 after Grayscale Investments (a sister company to CoinDesk) announced the launch of its new Basic Attention Token Trust. Between May and June, however, prices tanked by more than 70% as news of the China crackdown and concerns of Bitcoin’s energy consumption plagued the markets.

How does BAT work?

Basic Attention Token is associated with the Brave browser. A feature called Brave Rewards allows people who use Brave to contribute BAT to the sites they visit. When someone turns on Brave Rewards, their browser tallies the time they spend on each site, and divides up that person’s monthly BAT contribution among the sites they visit. Brave Ads will allow people to opt in to earn BAT based on their time, or “attention” (hence the name of the token).

When someone turns Brave Ads on, their browser begins learning their preferences to show occasional relevant ads. Brave Rewards uses an anonymous contribution system so no one can see what websites each user chooses to support.

In its white paper, BAT said no new tokens would be created once the user growth pool is exhausted, which it now is.

Key events and management

BAT was founded in 2015 by Brian Bondy and Brendan Eich, co-founder of the Mozilla Firefox browser and creator of the popular programming language Javascript. Crunchbase counts Fundamental Labs, ICONIUM, Genesis One Capital, All Blue Capital, Henok Tekle and Alexis Berthoud as key investors in BAT.

In February 2021, Brave unveiled a fresh roadmap for BAT development that includes plans for a Brave Wallet, a new decentralized exchange aggregator to enable token swaps and reducing dependency on the Brave ad confirmation reporting protocol and transition to anonymously validating ad confirmation events on the blockchain.

In June 2021, Brave launched a privacy-preserving search engine in beta, called “Brave Search.”


Previously Aired
CDTV logo

The Federal Reserve's two-day meeting is underway, with a decision on interest rates expected Wednesday afternoon. Tactive Wealth Advisor Eddy Gifford shares his outlook on bitcoin (BTC). This comes as Bloomberg reports a bipartisan group of U.S. senators is pushing Silvergate Capital to provide more details about what it knew about FTX’s alleged misuse of customer funds. And 507 Capital Managing Partner Thomas Braziel joins the conversation discussing the latest legal developments for bankrupt crypto lender Celsius.

$392.40M

$455,758.27


Basic Attention Token Price

24H Open
$0.24747000
24H Change
$0.01413000
52 Week Low
$0.16058300
52 Week High
$0.98700000
All Time High
$1.93
Returns (YTD)
54.87%

Basic Attention Token Market Stats

Total Supply
1.50B
Max Supply
1.50B
24H Value Transacted
$4.71M
30D Volatility
0.69402600
24H Transaction Count
547
24H Average Transaction Fee
N/A

About Basic Attention Token

Sector

Culture & Entertaiment


Industry Group

Media


Industry

Social



The Basic Attention Token price is $0.26, a change of 5.71% over the past 24 hours as of 1:07 p.m. The recent price action in Basic Attention Token left the tokens market capitalization at $392,400,000.00. So far this year, Basic Attention Token has a change of 54.87%. Basic Attention Token is classified as a Culture & Entertaiment under CoinDesks Digital Asset Classification Standard (DACS).


Built on top of the Ethereum blockchain, Basic Attention Token (BAT) is a utility token used by digital marketers to pay for ads on the Brave browser, a privacy-focused competitor of Google’s Chrome and Mozilla’s Firefox. Unlike many web browsers, Brave blocks ads and tracking by default; however, users who wish to see ads can choose to join a program that pays them in BAT for viewing them.

Ads served up by Brave are from trusted partners, and a user’s browsing history or preferences are never made available publicly.

BAT price

BAT launched in 2017 to remedy problems it saw with digital advertising, namely the privacy violations of users, the declining revenue of traditional publishers and the inability of advertisers to assess the effectiveness of their ads.

Unlike most other cryptocurrencies that gradually release new tokens into circulation over time, all 1.5 billion BAT tokens (its entire supply) were created during its launch. One billion BAT tokens were sold in an initial coin offering (ICO) that sold out in under 30 seconds and raised $35 million (156,250 ETH, at the time). Some 200 million BAT tokens were set aside for Brave’s staff, and the remaining 300 million BAT were allocated to a “user growth pool.” This pool provides tokens for “BAT grants;” free tokens given to new users when they download the Brave browser so they can get started without having to part with their own money.

BAT serves as the exclusive payment token for the Brave browser. Advertisers are required to purchase ad space using BAT, users receive BAT for viewing adverts and can also tip their favorite content creators using the token.

On April 9, 2021, BAT price hit an all-time high of $1.65 after Grayscale Investments (a sister company to CoinDesk) announced the launch of its new Basic Attention Token Trust. Between May and June, however, prices tanked by more than 70% as news of the China crackdown and concerns of Bitcoin’s energy consumption plagued the markets.

How does BAT work?

Basic Attention Token is associated with the Brave browser. A feature called Brave Rewards allows people who use Brave to contribute BAT to the sites they visit. When someone turns on Brave Rewards, their browser tallies the time they spend on each site, and divides up that person’s monthly BAT contribution among the sites they visit. Brave Ads will allow people to opt in to earn BAT based on their time, or “attention” (hence the name of the token).

When someone turns Brave Ads on, their browser begins learning their preferences to show occasional relevant ads. Brave Rewards uses an anonymous contribution system so no one can see what websites each user chooses to support.

In its white paper, BAT said no new tokens would be created once the user growth pool is exhausted, which it now is.

Key events and management

BAT was founded in 2015 by Brian Bondy and Brendan Eich, co-founder of the Mozilla Firefox browser and creator of the popular programming language Javascript. Crunchbase counts Fundamental Labs, ICONIUM, Genesis One Capital, All Blue Capital, Henok Tekle and Alexis Berthoud as key investors in BAT.

In February 2021, Brave unveiled a fresh roadmap for BAT development that includes plans for a Brave Wallet, a new decentralized exchange aggregator to enable token swaps and reducing dependency on the Brave ad confirmation reporting protocol and transition to anonymously validating ad confirmation events on the blockchain.

In June 2021, Brave launched a privacy-preserving search engine in beta, called “Brave Search.”


Market Analysis
Social Analysis

Trending Assets

Bitcoin Calculator

Last Updated on 02/01/23 1:07 PM

CoinDesk’s Bitcoin and Cryptocurrency Calculator determines the exchange rates between major fiat currencies and cryptocurrencies – including BTC, BCH, ETH and XRP to USD, EUR, GBP, IDR and NGN – with up to six decimal places of accuracy. Conversion rates are based on CoinDesk’s Bitcoin Price Index and the price indices of other digital assets. World currency prices are based on rates obtained via Open Exchange Rates.


Latest About Basic Attention Token

CoinDesk - Unknown
First Mover Asia: Lido DAO Governance Token Down, Staked Ether Stable, as Withdrawal Proposal Comes Into Focus; Bitcoin Rises as Fed Rate Decision Nears

While the DAO has yet to formally see the Lido proposal to allow withdrawals from stETH, Galaxy Digital has already been critical. The Lido governance token has fallen about 15% from its high last week week.

CoinDesk - Unknown
CoinDesk - Unknown
Crypto Market January Roundup: Aptos, Metaverse-Affiliated Tokens Lead Broad-Based Rally

Layer 1 blockchain Aptos’ native token surged over 387% this month, leading all cryptocurrencies for gains and dwarfing the performance of bitcoin and ether. Solana’s SOL token also rose.

CoinDesk - Unknown
CoinDesk - Unknown
Crypto Markets Today: Bitcoin Dips Below $23K Ahead of Fed’s Meeting

Also: The Sandbox’s SAND token surges ahead of its token unlock. Equities close lower.

CoinDesk - Unknown

Disclaimer
Any data, text or other content on this page is provided as general market information and not as investment advice. Past performance is not necessarily an indicator of future results. CoinDesk is an independently managed media company, wholly owned by the Digital Currency Group, which invests in cryptocurrencies and blockchain startups. DCG has no operational input into the selection or duration of CoinDesk content in all its forms.