Audius Brings NFT Galleries to EDM-Heavy Streaming Service

The decentralized library of underground tunes is letting artists pool their NFTs in a single online gallery in a bid to be a one-stop shop for their biggest fans.

AccessTimeIconApr 8, 2021 at 4:05 p.m. UTC
Updated Sep 14, 2021 at 1:47 p.m. UTC

Audius, a decentralized music streaming service with big user numbers for a Web 3.0 project, has launched a non-fungible token (NFT) showcase feature for its resident artists.

Disclosed to CoinDesk Thursday, the new feature lets artists showcase their NFT merch in a consolidated gallery, making it easy for diehard fans to peruse. The move comes at a time when acts like Kings of Leon and others are rolling out increasingly lavish collectibles for their superfans and the crypto-rich.

To enable the gallery, a user on the site has to stake 100 of the project’s native AUDIO tokens.

The service marks an ever-so-slight departure from Audius’ strategy of playing to a broad audience without banking on crypto. Though it lives atop the Ethereum blockchain as a token-governed network, its founders and backers have found success, and adoption, by keeping the message on music found nowhere else.

Nearly 160,000 listeners logged into Audius Wednesday to stream EDM mixes and underground rap tracks uploaded by the artists themselves. The platform eschews big labels but posts big numbers: 4.5 million unique users this month, according to on-chain data.

But founders told CoinDesk the new function should appeal to nocoiners. 

“These are people that have no idea what's going on from crypto perspective, but if you add in your NFTs as an artist to your artist profile, now all of a sudden your non-crypto fans can see this art, they can see these collectibles, and they can even potentially bid on them,” said Chief Product Officer Forrest Browning.

CoinDesk - Unknown

Dillon Francis is a launch partner of the new Audius product.

He said Audius Collectibles does not intend to act as an NFT bidding platform. Instead, it aggregates NFTs stored on SuperRare, Zora, Catalog, Foundation, OpenSea, Rarible and KnownOrigin. Artists sign transactions with their wallets to prove they own the work, but no gas is involved as the NFT never moves wallets.

Browning and CEO Roneil Rumburg said artists were asking for a way to show off their NFTs, in part because the buzzy digital collectibles offer them a potential revenue source at a time when gigs are hard to come by.

“A lot of our artists right now, for good reason, are interested in NFTs. They’re making money at a time when they desperately need money,” Rumburg said.


Please note that our privacy policy, terms of use, cookies, and do not sell my personal information has been updated.

The leader in news and information on cryptocurrency, digital assets and the future of money, CoinDesk is a media outlet that strives for the highest journalistic standards and abides by a strict set of editorial policies. CoinDesk is an independent operating subsidiary of Digital Currency Group, which invests in cryptocurrencies and blockchain startups. As part of their compensation, certain CoinDesk employees, including editorial employees, may receive exposure to DCG equity in the form of stock appreciation rights, which vest over a multi-year period. CoinDesk journalists are not allowed to purchase stock outright in DCG.


CoinDesk - Unknown
First Mover Asia: Bitcoin Holds Above $21K in Weekend Trading; Solana Web3 Phone Faces Long Odds

Ether stays over $1,200; prior blockchain phones have failed because the market has realized their functionalities are already available via apps that can be loaded onto any old phone.

CoinDesk - Unknown
CoinDesk - Unknown
Opaque Platforms and Intertwined Protocols Pose Big Risk to Crypto

Second article in a series about risks we’re thinking about during these crypto down days.

CoinDesk - Unknown
CoinDesk - Unknown
Putin Weaponizes Inflation

Examining a recent propaganda speech from the Russian leader.

CoinDesk - Unknown
CoinDesk - Unknown
Morgan Creek Is Trying to Counter FTX’s BlockFi Bailout, Leaked Call Shows

FTX’s $250 million credit facility offer – if inked as initially proposed – stood to effectively wipe out all BlockFi shareholders, including Morgan Creek Digital, the firm told its investors.

CoinDesk - Unknown