“We’ve observed that many games entering Web3 do not necessarily need to use NFTs as a monetization tool. However, NFTs are a really important user engagement tool for them to share their vision and work with a highly captive and invested audience," said Chris Akhavan, chief gaming officer at Magic Eden.
To enhance engagement, Magic Eden will be posting a leaderboard of the top NFT traders across Mint Madness collections on its social media channels. The top 10 traders by volume on the Polygon collections will be entered into a prize pool of 20,000 MATIC (about $25,500), with the first place winner receiving a 4,500 MATIC (about $5,400) prize.
The NFT marketplace has signaled a growing interest in blockchain gaming. In December, the company hired former Electronic Arts executive Chris Akhavan to be its chief gaming officer, and last week, its venture arm Magic Eden Ventures invested in 11 Web3 gaming studios.
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