Sony Teams Up With Astar Network for Web3 Incubation Program

Sony Network Communications hopes the program will explore "how blockchain technology can solve various problems in their industry."

AccessTimeIconFeb 17, 2023 at 2:00 a.m. UTC
Updated Feb 17, 2023 at 4:09 p.m. UTC
10 Years of Decentralizing the Future
May 29-31, 2024 - Austin, TexasThe biggest and most established global event for everything crypto, blockchain and Web3.Register Now

Sony Network Communications, a business division of The Sony Group, has teamed up with multi-chain smart contract network Astar Network to launch a Web3 incubation program for projects that focus on the utility of non-fungible tokens (NFT) and decentralized autonomous organizations (DAO).

According to a press release, the Web3 incubation program will be organized by Singapore-based Startale Labs, a company founded by Astar Network CEO Sota Watanabe, and will run from mid-March to mid-June of this year. Applications for the program open on Feb. 17 and close on March 6.

Those accepted into the program will be split into 10 to 15 cohorts, and learning sessions will be provided by global venture capital firms such as Dragonfly, Fenbushi Capital and Alchemy Venture.

The goal of the program for Sony Network Communications is to explore "how blockchain technology can solve various problems in their industry," the press release adds. Projects in the program may also be considered for investment from Sony Network Communications.

The incubation program is part of Astar Network's continued partnerships with companies looking to explore use cases for Web3 technology. Last month, Astar Network – one of the first parachains to come to the Polkadot ecosystem – teamed up with automotive giant Toyota on a Web3 hackathon.

More broadly, Sony has also started to embrace Web3 technology, announcing a motion-tracking metaverse wearable called Mocopi in November 2022.


Please note that our privacy policy, terms of use, cookies, and do not sell my personal information has been updated.

CoinDesk is an award-winning media outlet that covers the cryptocurrency industry. Its journalists abide by a strict set of editorial policies. In November 2023, CoinDesk was acquired by the Bullish group, owner of Bullish, a regulated, digital assets exchange. The Bullish group is majority-owned by; both companies have interests in a variety of blockchain and digital asset businesses and significant holdings of digital assets, including bitcoin. CoinDesk operates as an independent subsidiary with an editorial committee to protect journalistic independence. CoinDesk employees, including journalists, may receive options in the Bullish group as part of their compensation.

Rosie Perper

Rosie Perper was the Deputy Managing Editor for Web3 and Learn, focusing on the metaverse, NFTs, DAOs and emerging technology like VR/AR. She has previously worked across breaking news, global finance, tech, culture and business. She holds a small amount of BTC and ETH and several NFTs. Subscribe to her weekly newsletter, The Airdrop.

Learn more about Consensus 2024, CoinDesk's longest-running and most influential event that brings together all sides of crypto, blockchain and Web3. Head to to register and buy your pass now.

Read more about