Steph Curry Files ‘Curryverse’ Metaverse Trademark

The NBA star may be taking his basketball talents to the metaverse with NFT services offered in “virtual environments.”

AccessTimeIconOct 31, 2022 at 8:18 p.m. UTC
Updated Nov 2, 2022 at 6:19 p.m. UTC
Consensus 2023 Logo
Join the most important conversation in crypto and Web3 taking place in Austin, Texas, April 26-28.

Eli is a news reporter for CoinDesk. He holds ETH, SOL and AVAX.

Consensus 2023 Logo
Join the most important conversation in crypto and Web3 taking place in Austin, Texas, April 26-28.

National Basketball League (NBA) star and non-fungible token (NFT) enthusiast Steph Curry has filed a trademark for the “Curryverse,” indicating plans to create interactive “virtual environments” to sell metaverse and NFTs.

The full trademark filing includes rights for “entertainment services, namely, personal and virtual and metaversal appearances” by Curry as well as “online gaming services in the nature of virtual worlds.”

The filing is the first known crypto-related trademark claimed by Curry, though the three point champion has been an ambassador for crypto exchange FTX since September 2021.

Curry is also no stranger to the NFT community, having purchased a Bored Ape Yacht Club NFT in August 2021. The basketball star’s collection also includes other digital collectibles, such as a membership pass to Web3 golf startup LinksDAO.

He released his first official NFT release in partnership with Under Armour in December 2021, grossing more than 2200 ETH (around $3.5 million) in sales volume, according to OpenSea.

Curry’s NBA team, the Golden State Warriors, has also embraced Web3 integrations with a series of partnerships to sell NFT collectibles as part of the larger “tokenized fandom” genre.

DISCLOSURE

Please note that our privacy policy, terms of use, cookies, and do not sell my personal information has been updated.

The leader in news and information on cryptocurrency, digital assets and the future of money, CoinDesk is a media outlet that strives for the highest journalistic standards and abides by a strict set of editorial policies. CoinDesk is an independent operating subsidiary of Digital Currency Group, which invests in cryptocurrencies and blockchain startups. As part of their compensation, certain CoinDesk employees, including editorial employees, may receive exposure to DCG equity in the form of stock appreciation rights, which vest over a multi-year period. CoinDesk journalists are not allowed to purchase stock outright in DCG.

CoinDesk - Unknown

Eli is a news reporter for CoinDesk. He holds ETH, SOL and AVAX.


Learn more about Consensus 2023, CoinDesk’s longest-running and most influential event that brings together all sides of crypto, blockchain and Web3. Head to consensus.coindesk.com to register and buy your pass now.


CoinDesk - Unknown

Eli is a news reporter for CoinDesk. He holds ETH, SOL and AVAX.