Angelic Vendette discusses the importance of brand authenticity and how a mission that is centered around mindfulness and wellness can enter either immersive worlds or the NFT space authentically while staying true to core brand values.
Jaime Schmidt joins the podcast to share her journey as a serial entrepreneur. From founding Schmidt’s Naturals to Club CPG to BFF, Jaime drops insight on how creating products and brands for niche interest groups has proven successful and that it doesn’t need to be a one-size-fits-all.
Marc Mathieu not only is the co-founder of the Web3 Studio at Salesforce but previously was chief marketing officer at Samsung Americas. His unique and provocative approach to a Web3 strategy should be a must listen for all marketers.
With billions of customers around the globe Anheuser Busch AB produces some of the most popular products in the world In this episode Spencer Gordon joins us to discuss how AB entered the Web 3 space and how Anheuser Busch is utilizing its heritage brands to deepen customer relationships and create unique connections through collectibles [...]