Grayscale: 2019 Bitcoin Investor Study

AccessTimeIconJul 12, 2020 at 2:45 p.m. UTC
Updated Oct 18, 2021 at 1:58 p.m. UTC

Since its introduction in 2009, Bitcoin has steadily grown in popularity and today has expanded its reach to a broad mainstream audience. A joint survey from Grayscale Investments and Q8 Research provides a deeper level of insight into investors’ interests, perceptions, and misconceptions about investing in Bitcoin including the profile of potential Bitcoin investors, the messages that drive Bitcoin’s appeal, and investor sentiment around Bitcoin vs. gold.

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