- The financial giant boosted its stake by almost 650,000 shares since the end of Q3.
- The shares of MicroStrategy, a relatively little known business intelligence firm prior to its massive investment in the leading cryptocurrency, have soared 330% since the company bought its first bitcoin on Aug. 11, 2020, rising from $123.80 to $539.57.
- As illustrated in the chart below, before buying its first bitcoin, MicroStrategy's share performance left something to be desired, having fallen 13% from Jan. 2, 2020, through Aug. 10, 2020.
- Given MicroStrategy's shares are largely tracking the price of bitcoin, which is up more than 40% this year following a 300% gain in 2020, it's likely Morgan Stanley views its investment as a way to benefit from bitcoin's historic run without actually being a HODLer.
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