Messaging app Kik's users can now begin earning and spending the cryptocurrency kin with the launch of its "crypto-economy," the company announced Wednesday.
According to Kik, a limited number of users will be able to earn kin tokens in the Kin Marketplace Beta by taking quizzes, working on tutorials and answering polls, according to a press release. These tokens can, in turn, be used to purchase premium themes for the Kik app.
Kik is also rolling out free customization tools, including themes, for the app in response to user feedback, the company announced.
Product manager Laura Newton wrote in a release that Kik "wanted to build Kin into [the] products that people already use on a daily basis." As such, custom options for its app felt like "the perfect option" given the demand.
She went on to say:
The marketplace will feature the first transaction run on kin's blockchain, she said. Users included in the test can access the marketplace through the app.
Kin notably operates on its own blockchain, which it forked off the stellar mainnet earlier this year. The Kin Foundation announced it would be able to offer zero-fee transactions by using its own unique network, the company told CoinDesk.
Kik app image by Annaliese Milano for CoinDesk
The leader in news and information on cryptocurrency, digital assets and the future of money, CoinDesk is a media outlet that strives for the highest journalistic standards and abides by a strict set of editorial policies. CoinDesk is an independent operating subsidiary of Digital Currency Group, which invests in cryptocurrencies and blockchain startups. As part of their compensation, certain CoinDesk employees, including editorial employees, may receive exposure to DCG equity in the form of stock appreciation rights, which vest over a multi-year period. CoinDesk journalists are not allowed to purchase stock outright in DCG.