Virgin's Richard Branson Warns on Bitcoin Scam Sites Using His Name
The British tycoon published a post Thursday warning the public to ignore bitcoin scams promoting themselves using his image.
:format(jpg)/cloudfront-us-east-1.images.arcpublishing.com/coindesk/Z5E7TZFKWFCGPLPTX2P3PWUYE4.jpg)
British business tycoon Richard Branson spoke out Thursday about the rash of bitcoin scam stories that have used his name to lure victims.
"I have written several times warning people about the growing problem of fake stories online linking me to get-rich-quick schemes, fake pages, misleading ads, false endorsements and fake binary trading schemes," Branson wrote in a blog post.
"While I have often commented on the potential benefits of genuine bitcoin developments," he continued, "I absolutely do not endorse these fake bitcoin stories."
Branson is the founder of Virgin Group, whose portfolio of over 400 companies includes the airline Virgin Atlantic. He has promoted bitcoin and blockchain technology in the past, including through an annual private island summit of industry participants.
Branson singled out one scam – Bitcoin Trader – in particular. CoinDesk visited a site advertising the scheme, which poses as a CNN Tech article, complete with the outlet's logo and formatting – if not its copy-editing.
"560 Thousand British Quit Their Jobs After Richard Branson Invests Heavily In New Bitcoin Financial Tech." the headline reads, and the fake article is falsely attributed to a real CNN tech writer.

Branson is not the only publicly recognizable figure to warn consumers about scams being perpetrated in his name. Martin Lewis, a British personal finance writer, recently sued Facebook for its failure to take down ads using his image to push scams.
The problem extends to Twitter, where accounts posing as ethereum founder Vitalik Buterin and various cryptocurrency projects have reached epidemic proportions.
Adding to the growing criticism of social media companies for failing to tackle the problem, Branson wrote Thursday:
Richard Branson image via Shutterstock.
DISCLOSURE
Please note that our privacy policy, terms of use, cookies, and do not sell my personal information has been updated.
The leader in news and information on cryptocurrency, digital assets and the future of money, CoinDesk is a media outlet that strives for the highest journalistic standards and abides by a strict set of editorial policies. CoinDesk is an independent operating subsidiary of Digital Currency Group, which invests in cryptocurrencies and blockchain startups. As part of their compensation, certain CoinDesk employees, including editorial employees, may receive exposure to DCG equity in the form of stock appreciation rights, which vest over a multi-year period. CoinDesk journalists are not allowed to purchase stock outright in DCG.
Learn more about Consensus 2024, CoinDesk’s longest-running and most influential event that brings together all sides of crypto, blockchain and Web3. Head to consensus.coindesk.com to register and buy your pass now.