Microsoft's Bing Launches Bitcoin Rewards Sweepstakes
A new partnership between Bing Rewards and startup Tango Card will let users of the search engine receive rewards in bitcoin.
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A new partnership between Bing Rewards and Tango Card will let users of the search engine redeem reward points for the ability to win $500 in bitcoin.
awards credits to search engine users that can be redeemed for gift cards and other products, including entries into various consumer-oriented contests. The latest contest was made possible by Tango Card's recent partnership with bitcoin processing service SnapCard.
According to SnapCard co-founder Ioannis Giannaros, the drawing – for roughly 1.7 BTC at the time of writing – will run through the end of August.
Winners will be notified at the end of September.
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Giannaros credits the Bing Rewards team as being "progressive" about the addition of bitcoin rewards, explaining:
The move suggests a broadening relationship between Microsoft, which owns Bing, and the digital currency. Microsoft added bitcoin as a payment option for digital content in December.
Bing usage accounted for 20% of US search traffic as of June, according to comScore. NetMarketshare reports that the search engine accounted for 9.83% of global traffic as of the same month.
Representatives for Tango Card and Bing Rewards were not immediately available for comment.
Bing image via Shutterstock