Bitcoin payments processor BitPay has announced a new partnership with Demandware, an enterprise cloud e-commerce solutions provider.
The deal means BitPay will provide the company with bitcoin integration for its e-commerce platform, giving merchants that use Demandware’s Link Technology system the capability to accept the digital currency.
senior vice president of corporate development Tom Griffin said that the move offers its customers the chance to tap into a young but growing payment method, adding:
'Simple' bitcoin integration
Demandware’s service is built on the provision of pre-built integrated e-commerce systems, an arrangement that would allow participating merchants the ability to quickly onboard bitcoin payments.
BitPay co-founder and executive chairman Tony Gallippi said the company’s partnership with Demandware puts simple bitcoin integration into the hands of more merchants.
Demandware, founded in 2004, focuses on the public enterprise cloud market. The Burlington, Massachusetts-based company posted $36.1m in revenue for the second quarter of 2014, according to recent data published by the company.
The past year has been a period of significant growth for the company. The data shows that as of the end of June, the company increased the number of its merchant clients by 40%. Additionally, the number of websites utilizing Demandware’s service rose 39%, increasing from 667 to 924 sites.
Disclaimer: CoinDesk founder Shakil Khan is an investor in BitPay.
Photo via Shutterstock
The leader in news and information on cryptocurrency, digital assets and the future of money, CoinDesk is a media outlet that strives for the highest journalistic standards and abides by a strict set of editorial policies. CoinDesk is an independent operating subsidiary of Digital Currency Group, which invests in cryptocurrencies and blockchain startups. As part of their compensation, certain CoinDesk employees, including editorial employees, may receive exposure to DCG equity in the form of stock appreciation rights, which vest over a multi-year period. CoinDesk journalists are not allowed to purchase stock outright in DCG.