Aria PC Technology Becomes Latest Computer Supplier to Accept Bitcoin

UK-based PC component supplier Aria PC Technology is now accepting bitcoin payments.

AccessTimeIconFeb 11, 2014 at 10:51 p.m. UTC
Updated Sep 11, 2021 at 10:21 a.m. UTC

Major UK-based PC component and hardware supplier Aria PC Technology is now accepting bitcoin for payments.

Aria was established more than 20 years ago, though its focus has shifted over the years from brick-and-mortar operations to e-commerce.

The e-tailer began accepting bitcoin on 7th February, choosing to mention the news as an aside in a Twitter post announcing the launch of the new Gladiator Mining Frame.

— Aria PC Technology (@Aria_Technology) February 7, 2014

As a result, the decision came without the typical fanfare that has become common when major merchants add bitcoin payments.

Rather, the news spread slowly, ebbing out via social media and through message board discussions.

Product selection and checkout

Aria offers a wide range of computer components that can be used for specialty mining rigs, as well as traditional PCs, including fans and cooling accessories, processors, power supplies, hard drives and more. In addition, those who want to buy consumer goods will find Aria offers laptops, TVs and video game accessories, among other general electronic store fare.

Bitcoin purchasers who attempt to complete an order may first be surprised not to see bitcoin as a payment option at the "Shopping Basket" stage.

CoinDesk - Unknown
Screen Shot 2014-02-11 at 4.01.16 PM

Rather, these shoppers must log in with their accounts and enter additional information before finding the option at the "Payment & Confirmation" stage of the checkout.

CoinDesk - Unknown
Screen Shot 2014-02-11 at 10.22.09 AM

Industry impact

With the announcement, Aria becomes the latest computer-focused e-commerce company to add bitcoin as a payment option. The news notably follows TigerDirect's 23rd January decision to start taking the virtual currency.

TigerDirect's top products in the aftermath of the announcement were computer accessories, including video cards, power units and tablets, which may have convinced more tech merchants there is an overlap between their customer base and the currency's devoted user base.

Just last week Scan Computers, one of Britain’s biggest computer retailers, revealed that it would start taking bitcoins via BitPay.

As a result of these announcements and subsequent sales successes, it seems likely that more tech-focused merchants could follow suit.

Image credit: Row of computers via Shutterstock

Additional reporting by Nermin Hajdarbegovic


Please note that our privacy policy, terms of use, cookies, and do not sell my personal information has been updated.

The leader in news and information on cryptocurrency, digital assets and the future of money, CoinDesk is a media outlet that strives for the highest journalistic standards and abides by a strict set of editorial policies. CoinDesk is an independent operating subsidiary of Digital Currency Group, which invests in cryptocurrencies and blockchain startups. As part of their compensation, certain CoinDesk employees, including editorial employees, may receive exposure to DCG equity in the form of stock appreciation rights, which vest over a multi-year period. CoinDesk journalists are not allowed to purchase stock outright in DCG.

Learn more about Consensus 2024, CoinDesk’s longest-running and most influential event that brings together all sides of crypto, blockchain and Web3. Head to to register and buy your pass now.