Crypto Exchange Coinbase Enlists Broadridge Financial to Improve Liquidity

Coinbase will use Broadbridge's NYFIX order-routing network.

AccessTimeIconSep 15, 2022 at 9:11 a.m. UTC
Updated May 11, 2023 at 6:56 p.m. UTC
10 Years of Decentralizing the Future
May 29-31, 2024 - Austin, TexasThe biggest and most established global hub for everything crypto, blockchain and Web3.Register Now

Cryptocurrency exchange Coinbase is working with fintech firm Broadridge Financial Solutions to improve buy-side liquidity for traders, according to a press release.

Broadridge will provide Coinbase with its NYFIX order-routing network, which increases liquidity by sourcing it from multiple venues.

  • Uniswap Liquidity Signals ETH Optimism
    Uniswap Liquidity Signals ETH Optimism
  • Fed's Next Sharp Pivot Could Come From a Liquidity Crunch: Economist
    Fed's Next Sharp Pivot Could Come From a Liquidity Crunch: Economist
  • Bitcoin Holds Steady Above $17K
    Bitcoin Holds Steady Above $17K
  • Speculation Keeps the Market Honest: Analyst
    Speculation Keeps the Market Honest: Analyst
  • Broadridge joins a growing list of traditional finance companies that have entered the cryptocurrency market this year. Investment giant KKR put a portion of a private equity fund on the Avalanche blockchain earlier this week, while asset manager BlackRock announced it will offer crypto to its institutional clients after partnering with Coinbase in August.

    The deal will help bring crypto trading to the institutional market, according to Ray Tierney, president of Broadridge Trading and Connectivity Solutions.


    Please note that our privacy policy, terms of use, cookies, and do not sell my personal information has been updated.

    CoinDesk is an award-winning media outlet that covers the cryptocurrency industry. Its journalists abide by a strict set of editorial policies. In November 2023, CoinDesk was acquired by the Bullish group, owner of Bullish, a regulated, digital assets exchange. The Bullish group is majority-owned by; both companies have interests in a variety of blockchain and digital asset businesses and significant holdings of digital assets, including bitcoin. CoinDesk operates as an independent subsidiary with an editorial committee to protect journalistic independence. CoinDesk employees, including journalists, may receive options in the Bullish group as part of their compensation.

    Oliver Knight

    Oliver Knight is a CoinDesk reporter based between London and Lisbon. He does not own any crypto.

    Learn more about Consensus 2024, CoinDesk's longest-running and most influential event that brings together all sides of crypto, blockchain and Web3. Head to to register and buy your pass now.