Metaverse-Related Economy Could Be as Much as $13T: Citi

The bank’s analysts identified early investment opportunities that could benefit from the growth of the digital world.

AccessTimeIconJun 7, 2022 at 4:17 p.m. UTC
Updated May 11, 2023 at 6:52 p.m. UTC
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The metaverse may be in its infancy, but it could represent a revenue opportunity of as much as $13 trillion and have a major impact on not just key tech players, but also cryptocurrencies, according to a report from Citi.

Theoretically, argued the report, the total addressable market (TAM) of the metaverse should be calculated by adding all internet-related revenue to that of the physical-world activities being displaced.

Citi identified early investment opportunities in five important building blocks: 1) Operating systems connecting people and content; 2) Blockchain that decentralizes economic systems and ownership of digital assets; 3) Natural user interfaces e.g., voice control and gestures for greater user immersion; 4) extended reality (XR) headsets; 5) Cloud networking infrastructure.

Among the long list of stocks poised to benefit are the usual suspects, such as Meta (FB), Apple (APPL), Nvidia (NVDA) and Intel (INTC), but also telcos, including Verizon (VZ), T-Mobile (TMUS) and AT&T (T), according to the report.

The bank cautions, however, that with the metaverse still in the early stage of development, there are a plethora of risks and challenges in technology, regulation, privacy and crypto that need to be overcome before widespread adoption takes place.


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Will Canny is CoinDesk's finance reporter.

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