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Mark Zuckerberg Says Instagram Will Test NFTs Starting This Week

Meta is also working on 3D augmented reality NFTs that will be compatible with Instagram stories.

By Eli Tan
AccessTimeIconMay 9, 2022 at 1:29 p.m. UTC
Updated May 11, 2023 at 6:55 p.m. UTC
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Meta (FB) CEO Mark Zuckerberg said in a video Monday that Instagram will begin testing non-fungible token (NFT) integrations this week.

CoinDesk first reported the news on May 7, with the selected blockchains being Ethereum, Polygon, Solana and Flow. Zuckerberg did not share details on which blockchains would be supported.

“We’re starting building for NFTs not just in our metaverse and Reality Labs work, but also across our family of apps,” Zuckerberg said in the video. “We’re going to bring similar functionality to Facebook soon.”

The company says it's also working on three-dimensional, augmented-reality NFTs with its Spark AR software, which will first be compatible with Instagram stories.

In a Twitter thread posted by a Meta representative, the company said the compatible third-party wallets will be MetaMask, Rainbow and TrustWallet. Instagram will initially support Ethereum-based NFTs, with integrations for the Polygon, Solana and Flow to be added at a later date, the post also confirmed.

Read more: Meta’s Instagram to Support NFTs From Ethereum, Polygon, Solana, Flow

A mockup provided by Meta of NFT verification in Instagram. Note the hexagon. (Meta)
A mockup provided by Meta of NFT verification in Instagram. Note the hexagon. (Meta)

UPDATE (May 9, 14:00 UTC): Updated to include compatible wallets and supported blockchains.

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CoinDesk is an award-winning media outlet that covers the cryptocurrency industry. Its journalists abide by a strict set of editorial policies. In November 2023, CoinDesk was acquired by the Bullish group, owner of Bullish, a regulated, digital assets exchange. The Bullish group is majority-owned by Block.one; both companies have interests in a variety of blockchain and digital asset businesses and significant holdings of digital assets, including bitcoin. CoinDesk operates as an independent subsidiary with an editorial committee to protect journalistic independence. CoinDesk employees, including journalists, may receive options in the Bullish group as part of their compensation.

Eli Tan
Eli Tan

Eli was a news reporter for CoinDesk. He holds ETH, SOL and AVAX.

Follow @elitanjourno on Twitter

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