Bitcoin Startup Moon Raises $2.1M to Enter New Markets

The startup enables crypto payments for e-commerce sites.

AccessTimeIconSep 24, 2021 at 12:00 p.m. UTC
Updated May 11, 2023 at 5:50 p.m. UTC
10 Years of Decentralizing the Future
May 29-31, 2024 - Austin, TexasThe biggest and most established global hub for everything crypto, blockchain and Web3.Register Now

Bitcoin startup Moon has raised $2.1 million to expand its partnerships and offer more types of e-commerce crypto payments.

Shared exclusively with CoinDesk, Moon CEO Ken Kruger said the company is using the proceeds to expand into a web and mobile application, making it possible to fund Moon cards with accounts from other exchanges (currently Moon only uses Coinbase). The company will also use the funding to expand its geographic reach, enable users to pay with stablecoins in addition to bitcoin and expand its team of seven to a team of 10 or 12 in the next few months.

The funding round included participation from Fenbushi Capital, New Form Capital, SBX Capital, Manresa Ventures, Fulgur Ventures, Flight.VC, Bentaus, Block0, litecoin creator Charlie Lee and Bill Murphy, the former chief technology officer of Blackstone.

“We’re looking for other exchanges that are looking for off-ramp payments capabilities,” Kruger said. “Then we’re also looking for people who have stablecoins and payment tokens. So we’re working with Celo, we’re partnering with Zcash.”

Moon is also looking to make the product available for merchants outside of the U.S.

“The cards can only be used at U.S. merchants because we collect such a limited amount of personal information, there are limits of where the cards can be spent,” Kruger said, adding:

“There are certain things we could do, depending on the jurisdiction, to allow people in other countries to spend in their own country. … We may need bank partners in certain regions, but we’re talking to Visa to see if there’s a way to avoid that. It’s a lot of understanding also the regulations in each region.”


Please note that our privacy policy, terms of use, cookies, and do not sell my personal information has been updated.

The leader in news and information on cryptocurrency, digital assets and the future of money, CoinDesk is an award-winning media outlet that strives for the highest journalistic standards and abides by a strict set of editorial policies. In November 2023, CoinDesk was acquired by Bullish group, owner of Bullish, a regulated, institutional digital assets exchange. Bullish group is majority owned by; both groups have interests in a variety of blockchain and digital asset businesses and significant holdings of digital assets, including bitcoin. CoinDesk operates as an independent subsidiary, and an editorial committee, chaired by a former editor-in-chief of The Wall Street Journal, is being formed to support journalistic integrity.

Nate DiCamillo

Nate DiCamillo is a business reporter at CoinDesk with a focus on banking and economics.

Learn more about Consensus 2024, CoinDesk's longest-running and most influential event that brings together all sides of crypto, blockchain and Web3. Head to to register and buy your pass now.

Read more about