Tom Brady's NFT Platform Autograph Partners With Lionsgate and DraftKings
Brady's platform has also signed exclusive NFT deals with fellow iconic sports stars Tiger Woods, Wayne Gretzky, Derek Jeter, Naomi Osaka and Tony Hawk.
Jul 21, 2021 at 1:32 p.m. UTC:format(webp)/cloudfront-us-east-1.images.arcpublishing.com/coindesk/7N5QCM2CB5BRHNY6J7DWWWBDC4.jpg)
Tampa Bay Buccaneers quarterback Tom Brady.
:format(webp)/downloads.coindesk.com/arc/failsafe/user/1x1.png)
Autograph, the non-fungible token (NFT) platform co-founded by National Football League star Tom Brady, has signed partnerships with entertainment company Lionsgate and sports betting firm DraftKings.
- Brady's platform has also signed exclusive, multiyear NFT deals with fellow iconic sports stars Tiger Woods, Wayne Gretzky, Derek Jeter, Naomi Osaka and Tony Hawk, who will join Autograph's advisory board.
- Autograph's NFT content will be sold on the DraftKings' digital marketplace, according to an announcement Wednesday.
- Lionsgate digital collectible content will be launched on Autograph, featuring NFTs focused on such film franchises as "John Wick," "The Twilight Saga" and "Dirty Dancing," as well as acclaimed TV series "Mad Men."
- Autograph is slated to launch this summer.
- Brady tweeted about the deals signed below:
DISCLOSURE
Please note that our privacy policy, terms of use, cookies, and do not sell my personal information has been updated.
The leader in news and information on cryptocurrency, digital assets and the future of money, CoinDesk is a media outlet that strives for the highest journalistic standards and abides by a strict set of editorial policies. CoinDesk is an independent operating subsidiary of Digital Currency Group, which invests in cryptocurrencies and blockchain startups. As part of their compensation, certain CoinDesk employees, including editorial employees, may receive exposure to DCG equity in the form of stock appreciation rights, which vest over a multi-year period. CoinDesk journalists are not allowed to purchase stock outright in DCG.
Learn more about Consensus 2023, CoinDesk’s longest-running and most influential event that brings together all sides of crypto, blockchain and Web3. Head to consensus.coindesk.com to register and buy your pass now.
:format(webp)/cloudfront-us-east-1.images.arcpublishing.com/coindesk/KQJWH75RJFBZNFY5C5YCLM6UVY.jpg)
:format(webp)/cloudfront-us-east-1.images.arcpublishing.com/coindesk/U23UO522VNDKJM6GP4BHO2G2FM.jpg)
:format(webp)/cloudfront-us-east-1.images.arcpublishing.com/coindesk/FKJSPDGGMNBRFFRZ4F2J65MUKA.jpg)
:format(webp)/cloudfront-us-east-1.images.arcpublishing.com/coindesk/ASCHN66WXFD2RICYW5D5FV4XWM.png)