Uphold to Launch Crypto Card in Europe After Optimus Acquisition

The firm plans to start rolling out its multi-asset debit card on the Optimus platform in Europe "shortly."

AccessTimeIconFeb 3, 2021 at 1:55 p.m. UTC
Updated May 9, 2023 at 3:15 a.m. UTC
10 Years of Decentralizing the Future
May 29-31, 2024 - Austin, TexasThe biggest and most established global hub for everything crypto, blockchain and Web3.Register Now

Digital finance platform Uphold says it has acquired card-issuer Optimus Cards UK, opening the door for the firm to roll out its own "crypto-enabled" debit card in Europe. 

Uphold announced the news Tuesday, saying its new acquisition comes with a full Electronic Money Institution (EMI) license from the U.K.'s Financial Conduct Authority (FCA).

  • Morgan Stanley May Allow Brokers to Pitch Bitcoin ETFs; 'Buy Bitcoin' Sign Auctioned for Over $1M
    01:55
    Morgan Stanley May Allow Brokers to Pitch Bitcoin ETFs; 'Buy Bitcoin' Sign Auctioned for Over $1M
  • Is Bitcoin a Safe-Haven Asset?
    00:57
    Is Bitcoin a Safe-Haven Asset?
  • Crypto Progress Is Not the Same as the Beginning of the Internet: Kara Swisher
    21:07
    Crypto Progress Is Not the Same as the Beginning of the Internet: Kara Swisher
  • How Saga's Chainlets Automate Layer 1s
    01:20
    How Saga's Chainlets Automate Layer 1s
  • The firm plans to start rolling out its multi-asset debit card on the Optimus platform in Europe "shortly."

    CEO JP Thieriot said Uphold had to pass the FCA’s rigorous “Change In Control” process for approval of firms seeking to acquire or increase control of another company.

    “We’re very excited to get to work and help scale Optimus’s thriving EMD agency business, which already supports several major crypto and fintech ecosystems," he said.

    European Uphold customers will soon be able to receive part or all of their salary in bitcoin or other asset "and spend it using Uphold Cards issued through Optimus,” Thieriot added.

    Uphold was founded by CNET founder Halsey Minor as Bitreserve in 2014. He left the firm in 2018, according to his LinkedIn profile.

    Disclosure

    Please note that our privacy policy, terms of use, cookies, and do not sell my personal information has been updated.

    CoinDesk is an award-winning media outlet that covers the cryptocurrency industry. Its journalists abide by a strict set of editorial policies. In November 2023, CoinDesk was acquired by the Bullish group, owner of Bullish, a regulated, digital assets exchange. The Bullish group is majority-owned by Block.one; both companies have interests in a variety of blockchain and digital asset businesses and significant holdings of digital assets, including bitcoin. CoinDesk operates as an independent subsidiary with an editorial committee to protect journalistic independence. CoinDesk employees, including journalists, may receive options in the Bullish group as part of their compensation.


    Learn more about Consensus 2024, CoinDesk's longest-running and most influential event that brings together all sides of crypto, blockchain and Web3. Head to consensus.coindesk.com to register and buy your pass now.