Opu Labs is a blockchain-based, skincare data exchange platform. By collecting data from the users (patients, doctors, and skincare specialists), and combining it with A.I. technology, Opu has created a mobile app that provides the users with professional individual skincare consultancy. Additionally, it is possible for the user to connect and directly ask for skincare advice to a professional.

The OPU token is an Ethereum-based (ERC20) cryptocurrency. It will power the platform as it can be used to pay for goods and services upon Opu Labs and also as a mean for rewarding those who contribute to the community by submitting their skincare data to the AI platform.