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Constellation Looks to Scale Blockchain Data Choices With Acquisition of Retail Startup Dor

Constellation Looks to Scale Blockchain Data Choices With Acquisition of Retail Startup Dor

Constellation Looks to Scale Blockchain Data Choices With Acquisition of Retail Startup Dor

Dor provides retailers with analytics based on footfall powered by a thermal sensor.

Dor provides retailers with analytics based on footfall powered by a thermal sensor.

Dor provides retailers with analytics based on footfall powered by a thermal sensor.

By Jamie Crawley
AccessTimeIconOct 12, 2021, 5:00 PM
Updated May 11, 2023, 7:03 PM
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Blockchain firm Constellation has acquired retail-data startup Dor with the aim of adding footfall information to its other relevant datasets.

  • Terms were not disclosed, though a Constellation spokesperson told CoinDesk the amount is “eight figures,” placing it between $10 million and $99 million.
  • Dor aims to help retail brands grow through a data analytics system that uses a thermal sensor to measure store visits, or footfall.
  • The acquisition allows Constellation to use the information provided by Dor’s hardware and integrate with relevant datasets to provide data for stores, opening the doors for wider use of blockchain within the industry.
  • San Francisco-based Dor was founded in 2015 by two former Apple engineers and has received more than $15 million in investment from seed and Series A funding rounds. The company services more than 2,000 retailers in the U.S. and Canada.

STORY CONTINUES BELOW

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CoinDesk is an award-winning media outlet that covers the cryptocurrency industry. Its journalists abide by a strict set of editorial policies. In November 2023, CoinDesk was acquired by the Bullish group, owner of Bullish, a regulated, digital assets exchange. The Bullish group is majority-owned by Block.one; both companies have interests in a variety of blockchain and digital asset businesses and significant holdings of digital assets, including bitcoin. CoinDesk operates as an independent subsidiary with an editorial committee to protect journalistic independence. CoinDesk employees, including journalists, may receive options in the Bullish group as part of their compensation.

Jamie Crawley

Jamie Crawley is a CoinDesk news reporter based in London.

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