5 Strategies for Acquiring Users On-Chain
From airdrops to advertising, CoinList's Alex Topchishvili examines the effective ways crypto projects entice crypto traders to become longterm customers.
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Nov 6, 2023 at 1:48 p.m. UTC
Nov 6, 2023
Airdrops, within the world of cryptocurrencies, refer to the distribution of free tokens or coins to individuals who hold a specific cryptocurrency or participate in a particular blockchain network. This practice is often employed by companies, protocols, and crypto exchanges to promote their projects, attract new users, and foster community engagement.