Ant Financial Is Launching a Blockchain App to Tackle Food Fraud
Alibaba payments affiliate Ant Financial is poised to launch a blockchain platform next month, alongside an application that tracks rice shipments.
Food and Drink
A food tracking platform utilizing Mastercard's blockchain technology is to be piloted by U.S. food co-operative giant Topco at its member grocers.
Miller Lite has partnered with a blockchain marketing company for a promotional game that utilizes blockchain and crypto collectibles.
Nestle and Carrefour are using IBM's Food Trust blockchain platform to track organic baby milk products "from dairy to shelf."
Supermarket chain Carrefour has reportedly attributed a recent increase in sales to its use of blockchain tracking for food products.
Swiss food giant Nestle and French retailer Carrefour are now letting consumers access product data via IBM's Food Trust platform.
