Blockchain tech is enabling direct fan-to-artist relationships and can bring the power back to the artists.
If you’re a big artist signed to a big label, there’s a high chance that label will have significant control over your music, production, tours, releases and more. R&B legend Mario knows this better than anyone because he’s recently transitioned from a major label to working as an independent artist.
Blockchain technology might just present a solution for artists. Mario envisions a future where a label or social media platform cannot limit or control the income of the creators. The question remains: How soon can artists expect this future?
“New Money With Spencer and Solo” is produced by CoinDesk. Our theme music is “Street Knowledge” by KC Carter. Art design is by Calaxy/Coindesk.