Avenged Sevenfold won MTV’s best new artist award in 2006, has released eight studio albums, counts millions of monthly fans on Spotify, has been nominated for Grammy awards and are some of the most forward thinking mainstream musicians in Web3. Avenged worked with Ticketmaster to tokengate their ticket-buying experience and are helping to build tooling for any artist to directly connect and leverage fan relationships with NFTs. Ticketmaster itself has tokenized experiences from The Super Bowl to Imagine Dragons and continues to build rails for artists to plug into to enable digital collectibles for live events. David Marcus from Ticketmaster and Matt Sanders from Avenged Sevenfold join Avery and Sam to discuss fandom and live events in a Web3 world.