Gen C-Chainalysis

Brand Growth and the Consumer Mindset With Rachel Weiss of L’Oréal BOLD Ventures

On this episode of “Gen C,” we discuss the evolution of the beauty industry with Rachel and how emerging tech, from VR and AR to new social platforms like Threads, has challenged the ways she engages with consumers.

July 17, 2023

This episode is sponsored by Chainalysis.

Rachel has spent 16 years at L’Oréal where she’s shifted from marketing to digital strategy and innovation, to her current role as early stage investor at L'Oreal BOLD Ventures. Avery, Sam and Rachel talk about the early days of the beauty industry where products were primarily purchased in stores vs. online, how content creators play a large role in bringing awareness to new product launches and how EQ is at the heart of the human experience and connecting with consumers.

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"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.