Blockchain technology has given musicians new opportunities to monetize their craft and engage with fans. Artists of all types have given non-fungible tokens (NFTs) a chance in hopes of finding a new revenue stream and a path to ownership – and encouraging audience growth.
2 Chainz is a Grammy Award-winning rapper, serial entrepreneur and investor in The Real U, a recording company based in Atlanta. Tyler Spalding is the founder and CEO of blockchain payments company Flexa. They joined “The Hash’s” Zack Seward to talk about how they are bridging the gap between music and NFTs.
This panel occurred on June 10, 2022, the second day of CoinDesk’s Consensus 2022 festival. Michael Casey, CoinDesk’s chief content officer, does the introduction.
This episode was edited by Nia Freeman, and our executive producer is Jared Schwartz. Photo: Derek White/Getty Images for SiriusXM.