Remittance Firm Toast Pivots from Bitcoin, Raises $850,000

AccessTimeIconOct 9, 2015 at 11:09 a.m. UTC
Updated Sep 11, 2021 at 11:54 a.m. UTC

Singapore-based remittance startup Toast, previously known as Cryptosigma, has pivoted away from bitcoin and blockchain technology and reportedly raised $850,000 (S$1.2m) in seed funding.

The startup – which seeks to facilitate remittances for Filipino workers living in Singapore – announced its re-branding in a blog post in July and said it would for now operate as a "bitcoin invisible" solution.

"We realised as wonderful as bitcoin is, it is still not mass market suitable and we wanted to help make it so by deploying a product that a) solved a big problem right now (not 10 years from now) and b) a product that appealed to a large enough group of people with problem 'a'."

A Startupbootcamp alumnus, Toast will now allow consumers to load its smartphone app – due to be released to Google's Play store – with a local offline travel card or bank account and send money to their relatives in the Philippines, thus bypassing traditional remittance agents.

In so doing, Toast will tap into the Philippines remittance market, which according to a 2010 World Bank study is the second largest recipient for remittances in Asia, accounting for 10% of the country's Gross Domestic Product (GDP) in 2014.

DISCLOSURE

Please note that our privacy policy, terms of use, cookies, and do not sell my personal information has been updated.

The leader in news and information on cryptocurrency, digital assets and the future of money, CoinDesk is a media outlet that strives for the highest journalistic standards and abides by a strict set of editorial policies. CoinDesk is an independent operating subsidiary of Digital Currency Group, which invests in cryptocurrencies and blockchain startups. As part of their compensation, certain CoinDesk employees, including editorial employees, may receive exposure to DCG equity in the form of stock appreciation rights, which vest over a multi-year period. CoinDesk journalists are not allowed to purchase stock outright in DCG.


Learn more about Consensus 2024, CoinDesk’s longest-running and most influential event that brings together all sides of crypto, blockchain and Web3. Head to consensus.coindesk.com to register and buy your pass now.