Major League Baseball (MLB) phenom Shohei Ohtani is joining FTX as its newest brand ambassador, the crypto exchange announced Tuesday.
Ohtani’s compensation for the deal will be paid entirely in cryptocurrency and FTX equity, according to a report from CNN.
The deal with the Los Angeles Angels pitcher and frontrunner for the American League’s Most Valuable Player award is just the latest of the exchange’s many sports-related sponsorships inked in the last year.
FTX CEO Sam Bankman-Fried told CoinDesk in October the exchange will also be airing a commercial in February during the National Football League’s championship game, the Super Bowl.
The leader in news and information on cryptocurrency, digital assets and the future of money, CoinDesk is a media outlet that strives for the highest journalistic standards and abides by a strict set of editorial policies. CoinDesk is an independent operating subsidiary of Digital Currency Group, which invests in cryptocurrencies and blockchain startups.