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Finance

Associated Press Launches NFT Collection on Binance Marketplace

The news agency is selling digitized versions of photos and articles.

By Eliza Gkritsi
AccessTimeIconOct 19, 2021 at 6:54 a.m. UTC
Updated May 11, 2023 at 6:01 p.m. UTC
The AP sold an NFT for $180,000 in March. (Associated Press)
The AP sold an NFT for $180,000 in March. (Associated Press)

The Associated Press launched a collection of non-fungible tokens (NFTs) on Binance’s marketplace, according to a Binance press release.

  • The collection, dubbed “Unique Moments,” features digitized versions of photos and news wires based on the AP’s reporting on historical moments of the last century. Examples include Japan’s World War II surrender, Nelson Mandela’s inauguration and the discovery of Pluto.
  • The AP confirmed the news in a tweet late on Monday. The news agency didn’t respond to CoinDesk’s request for comment as of press time.
  • The NFTs are available as mystery boxes, each priced at 29 BUSD (Binance’s stablecoin). There are four different levels of rarity, including normal, rare, super rare and super super rare.
  • Buyers who collect one normal, one rare and one super rare item, but also don’t sell them until 11:59 p.m. UTC on Oct. 25 will have a shot at winning another NFT that “symbolizes the AP’s reach in the world.”
  • The collection will be released at noon UTC time on Thursday, and each Binance account can buy up to 25 boxes.
  • The collection is curated by Metalist Lab, an Australian NFT publisher that has previously worked with Chinese video game company NetEase. Metalist Lab announced the news on Oct. 8.
  • The AP sold an NFT artwork for $180,000 in ether in March. The New York Times and The New Yorker have also sold NFTs.
  • Binance launched its NFT marketplace in June.
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    Disclosure

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    CoinDesk is an award-winning media outlet that covers the cryptocurrency industry. Its journalists abide by a strict set of editorial policies. In November 2023, CoinDesk was acquired by the Bullish group, owner of Bullish, a regulated, digital assets exchange. The Bullish group is majority-owned by Block.one; both companies have interests in a variety of blockchain and digital asset businesses and significant holdings of digital assets, including bitcoin. CoinDesk operates as an independent subsidiary with an editorial committee to protect journalistic independence. CoinDesk employees, including journalists, may receive options in the Bullish group as part of their compensation.

    Eliza Gkritsi
    Eliza Gkritsi

    Eliza Gkritsi is a CoinDesk contributor focused on the intersection of crypto and AI.

    Follow @egreechee on Twitter