Taco Bell Just Sold a Collection of 5 Fast-Food-Themed NFTs

Proceeds from the sale of the digital collectibles will go to the Taco Bell Foundation.

AccessTimeIconMar 9, 2021 at 2:27 p.m. UTC
Updated Sep 14, 2021 at 12:23 p.m. UTC
Daniel Alegre
CEO
Yuga Labs
Hear from Yuga Labs new CEO in his first public appearance since assuming the position.
Daniel Alegre
CEO
Yuga Labs
Consensus 2023 Logo
Hear from Yuga Labs new CEO in his first public appearance since assuming the position.
Daniel Alegre
CEO
Yuga Labs
Hear from Yuga Labs new CEO in his first public appearance since assuming the position.
Daniel Alegre
CEO
Yuga Labs
Consensus 2023 Logo
Hear from Yuga Labs new CEO in his first public appearance since assuming the position.

Taco Bell has just sold a collection of non-fungible tokens (NFTs) on the Rarible marketplace.

  • The fast-food chain created five different taco-themed NFTs, releasing five editions of each for bidding Sunday.
  • The 25 tokens representing the mostly animated artworks listed with bids starting at 0.001 wrapped ether (WETH), an amount worth $1.79 at time of writing.
  • The digital collectibles sold out in minutes with highest bids reaching 1.5 WETH.
  • The profits for the venture will be donated to the chain's charity Taco Bell Foundation, which raises money for young people's education and career progression.
  • Celebrities, artists and major brands are becoming ever more present in the burgeoning world of NFTs.
  • Kings of Leon recently announcing the release of their latest album as an NFT, while a digitized version of a Banksy artwork sold for roughly $380,000 after the physical version was burned.

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