A survey of US consumers suggests that at least some may be willing to start shopping with a specific retailer if they started accepting bitcoin.
3% of respondents indicated that they were "willing to shift their loyalties" to a particular retailer if they began accepting bitcoin or another digital currency. Respondents in the 18–22 demographic were most likely to make that change, whereas those in the 58–68 bracket indicated the least willingness.
18% of respondents said that they would shift to a specific retailer if they provided "social engagement as a form of currency redeemable for discounts or coupons".
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